Le Vian Jewelry

Le Vian
Worn by everyone from housewives to A-list superstars, Le Vian jewelry has mass appeal. With generations of experience in jewelry making, the Le Vian family has created a company that is known for quality, style and innovation.

The Le Vian family’s love affair with jewelry spans centuries, stretching back to 16th century Persia, where they built a reputation for their handiwork with beads, enamel, engraving, gold and silver. By the 18th century the family’s elaborate designs had caught the eye of royalty. In fact, the emperor had such faith in the family that he entrusted them with the care of jewels he’d captured from India, including the famed Koh-i-Noor diamond, which today can be found at London’s Tower of London, one of the Queen of England’s crown jewels.

Le Vian in the United States
The Le Vian Company in the United States was founded by one Abdulrahim Ephraim LeVian in 1950. LeVian was born in Mashad, Persia – present day Iran – in 1922 and founded the company after emigrating to New York City. He had substantial business acumen, a strong work ethic and a highly developed sense of what people wanted in their jewelry. He believed in quality and value, and wasn’t afraid to take risks with his jewelry offerings. LeVian passed away in 2000, and his heirs continue to run the company,

Le Vian Today
Le Vian jewelry is marked by its commitment to quality and its use of novel gems, metals and cuts in its designs. Le Vian has introduced new gem cutting styles like the Parisian Honeycomb, worked with Tanzanite when it was largely unknown and crafted jewelry with metals like Black Rhodium to better accentuate certain gems. The company almost singlehandedly created a market for brown diamonds, previously considered of inferior quality, by branding them “chocolate diamonds” and creating a successful marketing campaign around them.

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Jewelry Organizers

l Who can resist the flash of color and sparkle that jewelry adds to an outfit? Most women – and plenty of the guys – have a large collection made up of everything from valuable gems to cheap, but attractive, baubles and all that jewelry needs to be kept somewhere. If you have jewelry galore, it’s in a great jumble and you’re having a hard time finding your most fabulous pieces, it might be time to choose a new jewelry organizer.

Take a good look through your jewelry collection and figure out how many rings, bracelets, earrings, pins, necklaces and other types of jewelry you have. You’ll need to know just how big your collection is before you buy an organizer.

Decide how large an organizer will fit your collection. For a smaller collection you might choose a dresser top box. A larger collection might require a free standing jewelry armoire. Whatever you choose, make sure to get an organizer with extra space to allow for adding pieces to your collection.

Decide which features you’ll need. Based on your jewelry collection assessment, what should your jewelry organizer contain in order to best accommodate your collection? For example, if you love to wear a variety of brilliantly colored gemstone rings, you’ll need an organizer with plenty of ring slots. If bright necklaces are your weakness, you’ll want several hooks from which to hang them. If you have many pieces with pearls or amber that’s easily damaged, you’ll want room to be able to store them wrapped in cloth.

Take decorating style into account. If your bedroom is decorated primarily with elegant mahogany furniture, a cutesy, country style organizer might look out of place. Don’t forget that your organizer is a decorative element in your room and make sure it blends with the overall design.

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